Limited
Limited
Increased
Increased
lifetime access to the course
reputable certificate
16-24 hours (self-paced, online)
instructor-led video lessons
key takeaways in slides
knowledge quizzes + Final test
24/7 support
closed community for students
includes all Standard features
2 hours individual consultation with our expert
private CV consultation
24/7 support
Bonus materials (checklists, templates, scripts, prompts, additional guides and more)
includes all Premium features
support and recommendations for 1 month after obtaining certificate
Final Project to showcase your best copies
portfolio building
internship at our company upon passing the test and Final Project with 90% of correct answers
Identify popular copywriting genres/platforms
Learn basic elements of any text and elements of the plot
Delve into the core principles of effective copywriting
Identifying and adapting tone and style to target audience and brand voice
Creative writing: The Seven Basic Plots by Christopher Booker and Kurt Vonnegut's 5 story arcs
Practical exercises and feedback on developing a unique writing voice
Writing from the heart and editing with no mercy
Dealing with Writer's Block: 10 idea generation practices and how they work
The art of writing attention-grabbing headlines, captions and hooks
Master the power of storytelling and emotional connection in your writing - copywriting triggers
Writing from the heart and editing with no mercy
Case studies of iconic copywriting campaigns across different industries
Copywriting mistakes to avoid: learn from veterans of sale copies. Strong and weak writing
Storytelling
Effective Communication
Creative Writing Techniques
Overcoming Writer's Block
Headline and Hook Writing
Emotional Connection in Writing
Tone and Style
Dive into consumer psychology and the triggers that motivate action
Tailor your copy to resonate with specific demographics and needs.
Demystify different platforms (TikTok, Instagram, X, LinkedIn) and their unique audiences
Mastering storytelling for social media
Practical exercises and feedback on developing a unique writing voice
Trendjacking and Viral potential
Landing Pages and UX copywriting
Email marketing
Product descriptions
Understanding the basics of search engine optimization (SEO)
Incorporating keywords into copy
Strategies for optimizing content for user's intent
Explore the landscape of AI copywriting tools and their capabilities
Learn how to use AI tools effectively to supplement your creative process
Understand the limitations of AI
Copywriting Toolkit
Learn A/B testing methodologies and set up basic tests for your copy
Analyze test results and refine your copy based on data-driven insights.
Understanding the guidelines and policies set by Google and Meta
Understand the importance of disclosing sponsored content and influencer partnerships clearly
Copyright, Plagiarism and other things to avoid
Fact-checking tools
Social Media Copywriting
Traffic Generation
Copywriting for Sales
SEO Copywriting
AI tools
A/B Testing and Data Analysis
Compliance policies
Strategies for creating a compelling portfolio that showcases your copywriting skills and expertise
Learn how to present your portfolio professionally and attract potential clients
Navigating freelance marketplaces, job boards, and networking events to land your first copywriting job
Crafting winning proposals and pitches to attract clients and secure projects
Negotiate rates and contracts confidently with potential clients
Connect with other copywriters and build mutually beneficial relationships
Strategies for expanding your client base, increasing your rates, and achieving long-term success
Skills/expertise presentation
Client Acquisition Strategies
Rates negotiation
Networking
Pitches and scripts to win any client
Legit.ng is proudly recognized as a leading online platform by Reuters Institute - 2024.
Easy to understand and use
“I used to sweat blood trying to write blog posts that people want to read 😓 This course? It completely changed the way I do things. The teachers explain copywriting in a way that's easy to understand and use 🥰”
Very Informative!
“I am at chapter 2 now. So far I think it's really good. Very informative, and interesting! (not boring at all) The way it has been put together is really good. It keeps you interested and makes you want to go further. I am really enjoying this 👏🌻 Forever thank you”
Got a raise!!!
“I was okay as a copywriter. But SEO? That was my beginner mode weakness. I learned how to sprinkle keywords into my writing without making it sound weird or forced. That means more leads, more sales, and everyone’s happy – especially me and my bank account 😅 Thank you!”
Absolutely! Upon successful completion of the course, you will receive a certificate to validate your newfound skills and expertise
lifetime access to the course
reputable certificate
16-24 hours (self-paced, online)
instructor-led video lessons
key takeaways in slides
knowledge quizzes + Final test
24/7 support
closed community for students
includes all Standard features
2 hours individual consultation with our expert
private CV consultation
24/7 support
Bonus materials (checklists, templates, scripts, prompts, additional guides and more)
includes all Premium features
support and recommendations for 1 month after obtaining certificate
Final Project to showcase your best copies
portfolio building
internship at our company upon passing the test and Final Project with 90% of correct answers
